{"id":7020,"date":"2026-08-28T17:13:21","date_gmt":"2026-08-28T15:13:21","guid":{"rendered":"https:\/\/www.foodtruckcompany.com\/2026\/cases\/albert-heijn\/"},"modified":"2026-09-03T13:11:31","modified_gmt":"2026-09-03T11:11:31","slug":"albert-heijn","status":"publish","type":"projects","link":"https:\/\/www.foodtruckcompany.com\/nl\/cases\/albert-heijn\/","title":{"rendered":"Albert Heijn"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7020\" class=\"elementor elementor-7020 elementor-7018\" data-elementor-post-type=\"projects\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19792f52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19792f52\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-353ff33c animated-fast elementor-invisible\" data-id=\"353ff33c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;slideInLeft&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76a012b elementor-widget elementor-widget-image\" data-id=\"76a012b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"546\" src=\"https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-43-920x628-1.jpg\" class=\"attachment-large size-large wp-image-1879\" alt=\"Albert Heijn case - Passie voor vlees food truck -Food Truck Company\" srcset=\"https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-43-920x628-1.jpg 920w, https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-43-920x628-1-300x205.jpg 300w, https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-43-920x628-1-768x524.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7cf88aa2 animated-fast elementor-invisible\" data-id=\"7cf88aa2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;slideInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d608b3f elementor-widget-divider--separator-type-pattern elementor-widget-divider--no-spacing elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1d608b3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\" style=\"--divider-pattern-url: url(&quot;data:image\/svg+xml,%3Csvg xmlns=&#039;http:\/\/www.w3.org\/2000\/svg&#039; preserveAspectRatio=&#039;xMidYMid meet&#039; overflow=&#039;visible&#039; height=&#039;100%&#039; viewBox=&#039;0 0 120 26&#039; fill=&#039;black&#039; stroke=&#039;none&#039;%3E%3Cpath d=&#039;M54,1.6V26h-9V2.5L54,1.6z M69,1.6v23.3L60,26V1.6H69z M24,1.6v23.5l-9-0.6V1.6H24z M30,0l9,0.7v24.5h-9V0z M9,2.5v22H0V3.7L9,2.5z M75,1.6l9,0.9v22h-9V1.6z M99,2.7v21.7h-9V3.8L99,2.7z M114,3.8v20.7l-9-0.5V3.8L114,3.8z&#039;\/%3E%3C\/svg%3E&quot;);\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10d020e1 elementor-widget elementor-widget-text-editor\" data-id=\"10d020e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Albert Heijn wilde met de campagne \u2018Passion for Meat\u2019 de aandacht van zijn klanten vestigen op de diversiteit van het vleesassortiment. Hiervoor werden op locatie proeverijen vanuit een foodtruck georganiseerd. Koks van activatiebureau <a href=\"http:\/\/www.youngperfect.nl\/case\/ah-foodtruck\/\" target=\"_blank\" rel=\"noopener\">Young Perfect<\/a> lieten het winkelend publiek kennismaken met het beste en lekkerste BBQ-vlees.  <\/p><p>Belangrijke aandachtspunten voor de foodtruck: zichtbaarheid en beleving, maar zeker ook functionaliteit en capaciteit. De optimale mix van een betrouwbare foodtruck met veel gebruiksgemak en een authentieke, vintage uitstraling. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7af51c06 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7af51c06\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2378a0c6\" data-id=\"2378a0c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1bab07 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"a1bab07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/www.foodtruckcompany.com\/nl\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Neem contact op<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-49f45861\" data-id=\"49f45861\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13bd04cc elementor-align-left elementor-widget elementor-widget-button\" data-id=\"13bd04cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"\/en\/inspiration\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Terug naar overzicht<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75efada0 elementor-section-content-middle animated-fast elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"75efada0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1bfab670\" data-id=\"1bfab670\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13f97705 elementor-widget elementor-widget-gallery\" data-id=\"13f97705\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-4-2-min-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"13f97705\" data-elementor-lightbox-title=\"Elke-Smit-Fotografie-4-2-min\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjgyNCwidXJsIjoiaHR0cHM6XC9cL3d3dy5mb29kdHJ1Y2tjb21wYW55LmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMVwvMDJcL2Vsa2Utc21pdC1mb3RvZ3JhZmllLTQtMi1taW4tc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjEzZjk3NzA1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.foodtruckcompany.com\/wp-content\/uploads\/2021\/02\/elke-smit-fotografie-4-2-min-scaled.jpg\" data-width=\"1707\" data-height=\"2560\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item 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